You are going to be having many conversations with many different people. It might be tough to remember a lot about them other than their name and profession. A great way to stand out from your competition and really impress your prospects and clients is to remember little, specific, and seemingly insignificant details about them. If they mention that they have children, write it down. If they come from a family full of chefs, write that down, too. Keep notes on the people you talk to, and incorporate what you have learned into future interactions with them. Send a handwritten card if a prospect mentions that he or she won’t be able to do anything work-related for a few weeks because of a death or illness in the family. A client may mention how much he or she loves a certain painter. In a later conversation, talk about how you happened to see a painting by that same artist and were reminded of your client. This is a great way to show your clients that you care about them. If people feel that you are motivated by good intentions and a kind heart, they will warm up to you and may find excuses to do business with you.